Bachelor of Arts (Hons) in English and Public Relations

ID Kursus
(R2/222/6/0020)(07/28)(MQA/FA0071)
Kampus
Universiti SEGi
Peringkat Pengajian
Ijazah Sarjana Muda

The Bachelor of Arts (Hons) in English and Public Relations, a prestigious dual major degree programme, is your gateway to becoming a proficient public relations expert equipped with a mastery of the English language. 

In the English major, students delve into the intricate relationship between language and society while analyzing literary texts. Simultaneously, the Public Relations major equips students with the knowledge and skills necessary for successful PR campaigns. This includes crafting compelling public relations speeches and written communications, leveraging linguistic and literary features.Key selling points encompass agile and creative PR and English expertise, practical learning experiences, a diverse syllabus, and close industry collaboration. SEGi’s pioneering “Industry into Classroom” approach offers students real-world project involvement, mentored by both academic experts and industry practitioners.

Furthermore, SEGi’s multicultural environment, hosting students from over 90 nationalities, fosters international exposure and cross-cultural networking. This programme holds accreditation from the Malaysian Qualifications Agency and the Ministry of Higher Education Malaysia, ensuring its excellence and recognition.

Dapatkan maklumat lanjut dengan memuat turun risalah atau memohon di bawah!

Syarat kemasukan

A pass in STPM or its equivalent, with a minimum of Grade C (GPA 2.00) in any two subjects and a credit in English at SPM or its equivalent; OR
Unified Examination Certificate (UEC) with at least 5Bs
A Diploma or its equivalent, with a minimum CGPA of 2.00 and a credit in English at SPM or its equivalent; OR
A Diploma in Media and Communication or its equivalent; OR
Matrikulasi/Asasi atau yang setaraf dengannya, dengan sekurang-kurangnya PNGK 2.00 dan kredit dalam Bahasa Inggeris pada SPM atau yang setaraf dengannya.
Bagi pelajar antarabangsa, skor Ujian Bahasa Inggeris sebagai Bahasa Asing (TOEFL) 500 ATAU skor Sistem Ujian Bahasa Inggeris Antarabangsa (IELTS) 5.0 ATAU yang setara dengannya.

Struktur dan modul program

Year 1

Introduction to Communication Theory
English for Business Correspondence
English Grammar
Bahasa Inggeris Akademik
Public Speaking
Introduction to Mass Communication
Introduction to Linguistics
Introduction to Literature
General Psychology

Year 2

Principles of Public Relations
English Phonetics and Phonology
Sociolinguistics
Strategies and Practices in Public Relations
Event Management
Introduction to Drama
Etika Perniagaan
Law and Ethics in Mass Communication
Penulisan Kreatif
Crisis Management
Quantitative and Statistical Methods
Entrepreneurship
Environmental Management and Technology

Year 3

Desktop Publishing
Kaedah Penyelidikan
Public Relations and Media Writing
Media Relations and Publicity
Pendapat Umum dan Propaganda
American and European Literature
Projek Penyelidikan
Internship

Matapelajaran Umum (MPU)

Hubungan Etnik/BM Komunikasi
Tamadun Islam & Asia/Malaysian Studies
Effective Listening/Bahasa Kebangsaan A
Pengurusan Kesihatan Diri
Kokurikulum

Peluang kerjaya

Press Agents, Publicity and Media Relations Managers, Crisis Managers, Customer Relations Manager, Public Affairs Manager, Events Manager and many more in the government, media and corporate sectors, banks, investment houses, finance institutions, insurance companies, travel agencies, hotels, legal firms, and consultancies.

APEL.C

Pendekkan tempoh pengajian anda melalui PENGECUALIAN KREDIT yang diperoleh melalui pengalaman kerja & pembelajaran terdahulu anda. klik di sini untuk mengetahui lebih lanjut tentang APEL.C.

Maklumat mengenai Akreditasi

Tarikh Pengambilan & Orientasi

Mod Sepenuh Masa
MC Degree Pengambilan
4/3/2025
8/4/2025
1/7/2025
29/7/2025
28/10/2025
25/11/2025
Tarikh Orientasi
3/3/2025
7/4/2025
30/6/2025
28/7/2025
27/10/2025
24/11/2025
Degree Pengambilan
14/1/2025
20/5/2025
9/9/2025
Tarikh Orientasi
13/1/2025
19/5/2025
8/9/2025
Weekend Mode
Degree Pengambilan
18/1/2025
24/5/2025
13/9/2025
 
Tarikh Orientasi
18/1/2025
24/5/2025
13/9/2025