Centre of Accounting & Finance

Centre of Accounting & Finance

Profile 

The Centre of Accounting & Finance is dedicated to advancing knowledge and innovation in the fields of accounting and finance. Aligned with the University’s core vision of becoming a hub of research excellence, the Centre strives to foster cutting-edge research, interdisciplinary collaboration, and professional development. Our mission is to contribute significantly to academic scholarship and practical applications that address contemporary challenges in the financial and accounting sectors. By nurturing a vibrant community of scholars, practitioners, and students, the Centre aims to be a leading force in shaping the future of accounting and finance education, research, and policy.

Leader

Dr. Sudhashini Nair

Team Members

  • Associate Prof Dr. Sanmugam
  • Associate. Prof. Dr. Zalina Zainudin
  • Dr. Mohd Zaidi Md Zabri
  • Dr. Gopal Perumal
  • Ms Salwa Ahamad
  • Mr Ravindaran Seniasamy

Relevant SDGs

  • SDG 8: Decent Work and Economic Growth
  • SDG 9: Industry, Innovation, and Infrastructure
  • SDG 17: Partnerships for the Goals
ONGOING AND COMPLETED PROJECTS (SINCE 2020) PROJECT STATUS DURATION FUNDING (RM) COLLABORATORS
Investigating Online Fraud Victimization Among Millennials In Malaysia Completed 3/1/2023-3/1/2025 12,000  
Emerging Of Industrial Revolution 4.0 (IR 4.0) For Supply Chain Readiness And Supply Chain Performance Of SMEs In Manufacturing Sector In Central Region, Malaysia Completed 3/1/2023-3/1/2025 12,000  
PUBLICATIONS
Cahya, M; Nair, S; Selvarajah, D.D.M.; Hye, A.K.M.(2025)The Use Of Management Accounting Techniques Among Small And Medium-Sized Enterprises: A Study In Selangor, Malaysia, International Journal of Environmental Sciences, 11(8),1470-1485.
Qiu, D., & Pertheban, T. R. (2025, March). Construction of an enterprise operational risk identification model based on k-nearest neighbor. In Third International Conference on Algorithms, Network, and Communication Technology (ICANCT 2024) (Vol. 13545, pp. 359-365). SPIE.
Lin, M., Liu, Y., & Sheng, V. N. K. (2025). Analysis of the impact of macroeconomic factors on cryptocurrency returns-Based on quantile regression study. International Review of Economics & Finance, 97, 103757.
Annamalah, S., Aravindan, K. L., Ahmed, S., & Sentosa, I. (2025). Exploring the Relevance and Rigour of Case Study Research in Business: A Contemporary Perspective. Journal of Sustainability Research, 7(2).
Lan, T., & Rao, Y. (2025). Financial fraud in Chinese accounting firms explained by fraud hexagon theory. Multidisciplinary Science Journal, 7(12), 2025579-2025579.
Annamalah, S., Foroughi, A., Wong, C. H., Aravindan, K. L., & Ahmed, S. (2025). Advancing Economics Education: Embracing Pluralism and Critical Realism. Journal of Sustainability Research, 7(3).

News

20/05/2026

Turning Research Projects into Publishable Academic Article

Dr Sudhashini Nair ACMA, CGMA, Research Methodology Lecturer from the Faculty of Business, Accountancy and Law at SEGi University, conducted an engaging workshop titled “Transforming Your Business Research Project into...
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05/05/2026

SEGi Academic Champions Ethical AI and Sustainable Innovation at Global Forum 2026

Dr. Sudhashini Nair from the Faculty of Business, Accountancy and Law at SEGi University was invited as a Keynote Speaker at the Global Forum 2026, organised by the Department of...
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16/04/2026

Where Ideas Meet Impact: Celebrating Research Excellence at the Business Research Project Colloquium 2026

The Faculty of Business, Accountancy and Law recently brought academic excellence to life at its Business Research Project Colloquium, held on 3 April 2026. Organised by Research Methodology lecturers Dr...
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