Master of Business Administration (General Management)

Course ID
SEGi University
Level of Study

The Master of Business Administration (General Management) programme seeks to help you understand core business and management disciplines with emphasis in management skills and developing new ideas in areas of analysis, problem solving, decision-making, effective communication, and leadership.

The core elements of the programme include the management of human resources, management of the immediate business environment, management of change and the management of general resources. These are delivered in focused modules and the project dissertation encourage in-depth understanding and facilitate interactive teaching and learning.

Our modules originate from a wide range of business and management disciplines including economics, marketing, information systems, statistics, human resource management, and law.

Get more info by downloading the brochure or applying below!

Entry requirements

Bachelor’s Degree with min. CGPA of 2.5

All applications will be individually assessed.

Programme structure and modules

Year 1

Marketing Management
Accounting for Managers
Finance for Managers
Organisational Behaviour
Entrepreneurship Practice and Processes
Operations and Quality Management
Strategic Management
Research Methodology
Master’s Project
Elective I
Elective II

Elective Modules

Economics for Managers
Managing the International Economy
Laws and Ethics in business environment**
Project Management: Framework and sustainability**

**Single Award only

Career opportunities

As graduates, you are highly in demand to perform in a senior or managerial roles. Organisations are always looking for professionals with strong managerial skills and abilities as it determines the success of their business.


Shorten your study duration through CREDIT EXEMPTIONS obtained via your work experience & prior learning. Click here to find out more about APEL.C.

Information on Accreditation

Intakes & Orientation Dates

09/01/2023 22/05/2023  
Orientation Dates