Business & Management Studies

As the global push for cleaner transportation gains momentum, understanding why consumers move away from conventional vehicles has become increasingly important. In this study, Assoc. Prof. Dr. Ratneswary Rasiah, PhD...Read More

In today’s fast moving digital economy, platform enterprises operate in highly competitive environments where visibility, engagement and conversion are critical to success. In this study, Dr Yong See Chen from...Read More

Sustainable tourism is no longer shaped by destination branding alone. It is increasingly influenced by how cities respond to environmental challenges and how financial systems evolve to support greener growth....Read More

Dr Sudhashini Nair, ACMA, CGMA, Senior Lecturer from the Faculty of Business, Accountancy & Law, was invited as the International Keynote Speaker for Technical Track III at the 5th International...Read More

An engaging Workshop on Research and Publication was held on 10 October 2025, featuring Assoc. Prof. Dr. Ratneswary Rasiah, Associate Professor of Economics at the Graduate School of Business, SEGi University. The workshop...Read More

SEGi University recently took a bold step forward in preparing its students for real-world success with a dynamic Career Talk and Resume Writing Workshop held on 18 June 2025. Organised...Read More

In a significant move to boost academic diversity and research collaboration, SEGi University signed an MoU with Karpagam Academy of Higher Education, India during the IFERP international gathering in Malaysia....Read More

SEGi University has formalised a strategic academic partnership with Mahakaushal University, India through a Memorandum of Understanding (MoU) signed during the IFERP-led international conference hosted in Kuala Lumpur. This collaboration...Read More